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Welcome to the inner sanctum of “Boomer Breakfast Cereals,” the chapter of my life explaining how cereal boxes, premiums and toys affected my collecting sensibilities.


There’s a remarkable story to be told and enjoyed by young and older alike when tracing the rise and influence cereal would have on the growth of the print media after the Civil War and later the birth of both radio and television advertising.


The goal is to create  the most complete history of industry and a scrapbook of  memories, thoughts and discoveries by us all  documenting  cereal history.

Tony the Tiger is the advertising cartoon mascot for Kellogg's Frosted Flakes breakfast cereal, appearing on its packaging and advertising.

I’ve created a unique trip down memory lane for boomers wanting to relive their childhood through the rare one of a kind television commercials and memorabilia I’ve uncovered over the last thirty five years. I’ll try to spoon feed you some of the remarkable history surrounding the "cerealizing" of us boomers and our parents in America during the '50s.  



General Mills




  Post Premiums

 Animation Cells

 History of Lunch Boxes


Cap'n Crunch

Kellogg's Cereal


Cheerios Kid

Kellogg's Pep


Click: Post Premiums

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